May 22, 2013

“It’s Scotch!” – The First Ever Filmed Advertisement

In 1897 Dewar’s produced the first ever motion picture ad, best described as the following – ‘a line of giddy, possibly drunk men, dressed in Scottish highland outfits, perform a disorderly dance routine in front of a sign advertising the product of the title.’

This film is often described as the first filmed advertisement.

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